Palette
Paper is the page. Ink sets text and borders. Warm sand fills cards. Click a color to copy it.
Highlight and hover
Butter marks one word or the announcement bar. Orange only appears when you hover.
Butter marks one word Orange appears on hover Audience colors
Each audience has an ink on a tint. A visitor’s pick recolors VEXIE and the parts of the page meant for them.
Programiści #003d77 on #afd8ff Contrast
Body text stays ink or dark sand. Butter is never text.
Aa
Ink on paper Pass
17.6:1Aa
Dark sand on paper Pass
6.2:1Aa
Butter on paper Fail
1.3:1 Don’ts
Don’t use pure white or black. Our neutrals are warm: paper and ink.
Don’t fill cards or sections with butter. It marks one word or one notice.
Don’t show orange at rest. It only answers the cursor.
Don’t go dark full bleed. Dark is a card on paper.
Don’t borrow audience colors. They belong to the visitor’s pick.
Don’t highlight every word. One word per headline.